I’m an LA native that has made fashion and blogging my life. A little background, I grew up in the Valley and today currently reside in Century City.
The reason why I chose to work in the fashion industry was because of my grandfather, Armen who worked for NBC under Bob for over 30 years. He inspired me pursue my dreams in the industry!
I attended Woodbury University and studied Fashion Marketing in the Business school. During my time at Woodbury, I started heavily using social media because of my professor Wendy Bendoni who stressed about being active on social media and how important it’s going to be. After college, I worked as a wardrobe stylist under a couple celebrity stylists for a couple years and fell into blogging shortly after that.
When I’m not helping others learning about the world of fashion, travel and beauty, I love to spend time with my family in LA. Family is everything to me and being an Armenian and Lebanese has shaped me to who I am today.
Today I spend my days emerged in the fashion world and love every minute of it. I hope to be able to inspire others through style, beauty and travel posts.